Services

Market Research and Feasibility Studies

We support organisations in evaluating new ideas, products, services, and business ventures through structured market assessments and pre-feasibility studies. Our research helps you understand demand, risks, and opportunities before committing resources.

Customer Satisfaction and Retention Surveys

We design and implement customer satisfaction surveys that go beyond surface-level feedback. Our work measures customer satisfaction indices while uncovering behaviour, preferences, and drivers of loyalty.

Baseline and Impact Surveys

Our baseline surveys establish a clear starting point before project or programme implementation. Follow-up and feedback surveys then measure impact, effectiveness, and outcomes over time.

Competitor Analysis

We analyse competitor positioning, strengths, weaknesses, and market dynamics to help you build competitive advantage and sharpen your strategic focus.

Workplace and HR Surveys

We conduct employee engagement, satisfaction, and salary benchmarking surveys to support workforce planning, retention strategies, and organisational performance.

Brand Research

Our brand research evaluates awareness, perception, loyalty, penetration, and positioning, providing clarity on how your brand is performing and where it can be strengthened.

Data Collection Techniques

Online & Email Surveys

Telephone
Interviews

Structured Questionnaires

Key Informant Interviews

Focus Group Discussions

Observations & Mystery Shopping

Our Past Projects

KS Energy

Salary Benchmarking Survey (2025) 100%

Mascom / EchoHouse

Youth Market Research on Telecom Services in Botswana (2025) 100%

FinMark Trust (South Africa) and Ministry of Finance Botswana

Qualitative Assessment of Community Digitalisation (2024–2025) 100%

Health Services Matrix

Market Research on Establishment of a Paediatric Centre (2024) 100%

Water Utilities Corporation

Employee Engagement and Satisfaction Survey (2023–2024) 100%

First National Bank of Botswana

Customer Satisfaction Survey (2023) 100%

Agile Holding

Pre-Feasibility Studies for BCL Hospital, Selebi Phikwe (2021–2022) 100%

Citizen Entrepreneurial Development Agency (CEDA

Feasibility Study on Distribution and Retail of Medical Products (2021) 100%

Botswana Gazette Newspape

Customer Satisfaction Survey (2021) 100%

AYS Cycling Solutions

Market Assessment of Cycling Behaviour in Gaborone (2021) 100%

Ready to Gain Clarity from Your Data?

Let’s help you turn data into strategy.